SharedDiMobiHub: Improving sustainable multi-modal accessibility in the North Sea Region
Making urban mobility more sustainable and accessible is crucial for both health and quality of life of citizens. Reducing private car use in cities and changing people’s travel behaviour are key actions for a transition to a net-zero carbon economy.
ShareDiMobiHub aims to improve urban multi-modal accessibility by increasing the introduction and uptake of shared mobility hubs. As well as integrating them into the Mobility as a Service (MaaS) ecosystem and public transport networks, resulting in a modal shift and behavioural change towards shared mobility hubs.
Shared mobility hubs may vary in size, type of location, and type of offer. They can be small and located in residential areas, with just one or two parking spots, or bigger well-positioned proximity to stations and major public transport interchanges. In the end, their location, size, and shared vehicle option should be determined according to the mobility needs of cities, end-users, and the business case of electric and shared mobility providers.
An integral approach based on cities’ shared mobility hubs implementation experience
To speed up the transition from private car ownership to shared mobility, ShareDiMobiHub will implement an integrated approach with measures to provide space for shared mobility. Furthermore, by using nudging and communication implement relevant restrictions for private cars, integration with public transport, and with Mobility as a Service (MaaS).
Seven partner cities and regions from four countries in the North Sea Region will implement different strategies to increase the uptake of shared mobility hubs. The project will use pilots and implement upscaling plans as well as develop and adopt upscaling strategies to promote shared mobility. For more, paving the way for others to do the same. Additionally, digitalization plans to integrate the hubs into the MaaS ecosystem will be undertaken.
Cities and regions involved in the project are: the Province of Utrecht, Vervoerregio Transport Authority for the Amsterdam Region, the city of Amsterdam, the city of Leuven, the capital region of Denmark, Vestfold and Telemark county in Norway, and the city of Rotterdam.
Paving the way for an integral uptake of shared mobility beyond the project
Sustainable scale deployment of shared mobility hubs requires cooperation among all shared mobility stakeholders, including cities, providers, and end users. The project builds upon the experience of its’ partners' cities and regions, research institutes, and cities networks in previous projects such us, eHUBS, MOBI-MIX, BRS-Electric, and the SHARE-NORTH project. This experience will contribute to the promotion and uptake of shared mobility hubs in other cities and regions and, therefore, support interested stakeholders. Specifically, the project aims to support 14 cities, 6 regions, 4 public transport authorities, 4 MaaS operators, and 12 shared mobility providers. A large uptake will contribute to reducing air pollution and congestion in cities and creating the necessary conditions for a net-zero carbon economy.
ShareDiMobiHub draws on a wide range of multidisciplinary expertise. The project, led by the Province of Utrecht, will run until 2025 and includes the following partners:
- Province of Utrecht
- Capital Region of Denmark
- Vestfold and Telemark county
- Norwegian Public Roads Administration
- Tønsberg municipality
- Porsgrunn municipality
- Skien municipality
- POLIS
- City of Amsterdam
- City of Leuven
- University of Antwerp
- Vervoerregio Transport Authority for the Amsterdam Region
- Mpact
- Autodelen.net
- City of Rotterdam
- Hamburg University of Applied Sciences
- University of Applied Sciences Utrecht